Our ‘hives’ give you access to farm-fresh products for less

Guilhem Cheron, Marc-David Choukroun

France / Paris
Innovation : Marketed / Broadcasted
When Guilhem, a healthy food promoter, met Marc David, an advocate for new technologies, the happy result was La ruche qui dit oui! (The Hive that says, ‘Yes!’), a new, high-tech distribution network for local farm products that’s causing plenty of buzz. 
CONFIDENCES DE TOURNAGE

In Paris, the twenty or so employees who manage the Internet platform have access to a huge, open-plan kitchen where they can whip up meals using fresh produce from the ruche. The whole team kindly invited us to share a meal with them when the shoot was over. It was a welcome change from the usual uninspiring sandwich eaten on the go; they can invite us back anytime!
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Interact, support, talk !

  1. aurelien carrodano
    1. Margaux Shamengo
  2. Véronique Lucie

Actualités du pionnier

La Ruche Qui Dit Oui goes international!

22 July 2014
In 2010, Guilhem Chéron and Marc-David Choukroun created the farm-to-table network La Ruche Qui Dit Oui (The Hive that says ‘Yes!’). 4 years later, the concept is being exported internationally.